A lot of firms now provide an outsourced FD solution. How well do you think they deliver on that service? There are certainly some companies doing a great job, but too often the virtual CFO
For those not familiar with the notion of “design thinking”, can you give a quick explanation? There is a misconception of design being entirely aesthetic. That it’s just about making things pretty. Design is so
You have managed to disrupt one very specific part of the legal sector. Do you anticipate other companies emerging with a similar ambition? Yes, but it won’t necessarily come from law firms. It’ll come from
We met with Stephen Kelly, one of the UK’s most accomplished business leaders, to learn about: 1. His single most important lesson at Sage 2. The importance of culture within technology businesses 3. How to
How is Xero changing the accountant’s job role? We’ve seen a big and inevitable shift in the accountancy market. Accountants are still providing their professional oversight, but rather than getting paid for traditional bookkeeping or
How much emphasis was there on brand development in the early stages of the business? When I joined Yerra full time in 2015, the directive from our Founder & CEO was to focus on branding and not
1. Realise that you’re in a technology business. The gaming world has long been dominated by technology, but the truth is that there aren’t any markets now that are untouched by tech. And if companies
1. Hedge your bets It’s important to diversify and not rely on one investor. Angel investors are inundated with opportunities and can change their minds in a second. The more people you can get in front
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