My top ten secrets to sales and pitching

Sales

Peter Cox is a serial entrepreneur with an impressive background in the financial services and loyalty card industries. Having floated his first company in the early 80’s for over $100 million, Peter went on to co-create the Tesco Club Card in 1994 and continued to play a central role in... Read more

Is your firm selling a product or service? The answer is no longer straightforward

Marketing

Sean Hoban is the CEO of Kimble, the award winning global leader in Professional Service Automation (PSA). Sean co-founded Kimble in 2010, and since that time they have worked with hundreds of professional service organisations around the world to transform their operations and grow their profitability. One of the major... Read more

Forget Business To Business & Think Person To Person – What A Firm Should Expect From Its PR Agency

Marketing

Louise is the Managing Director of Definition, the multi-award-winning PR and reputation management agency, specialising in B2B and professional services. The agency boasts one of the industry's most respected reputation management offerings, having won over 60 awards in the UK and internationally. We met with Louise to learn about: -... Read more

Why Most B2B Marketing Is So Forgettable

Marketing

Having held Creative Director roles with several major international agencies, industry heavyweight, Dave Dye, has been working with the world’s most iconic brands for three decades. With vast experience in both B2B and B2C, Dave has spent his career demonstrating that there is no such thing as dull brands, only... Read more

The technology that’s about to transform the legal sector.

General

Guy Kirkwood is the Chief Evangelist for UiPath, the fastest growing software enterprise firm of all time. Already the largest providers of robotics worldwide, UiPath are on a mission to champion automation in every industry and already have a significant presence in every continent. Boss to Boss spoke to Guy... Read more

The rapidly changing face of enterprise sales in 2019

Sales

Area Vice President for Enterprise Sales at Salesforce, Max Roberts has worked within the IT and technology sector for over 20 years. We met with Max to gain his insight into effective selling, the relationship between sales and marketing and the growing role of technology within any sales function. Read more

“This is show time” – former CEO of Sage on why business has never been so exciting.

Transformation

With more than 35 years of experience in both the public and private sectors, Stephen Kelly is one of the UK's most accomplished business leaders. He spent 3 years as COO of the UK government and has held numerous executive and leadership positions at tech firms such as ICL, Oracle... Read more

‘Transitioning into the digital age’ – Paul Smith, Founder and former Chairman of Eversheds Sutherland

Strategy

Paul Smith is the former Chairman of Eversheds Sutherland. He has led the firm to numerous successful pitches to clients including Eaton Corporation, Loius Dreyfus Commodities, FMC Corporation, Tyco and, most famously, a $3 billion deal with DuPont. He has been recognised by Lawyer Magazine as a Hot 100 and... Read more

Always Start With The Brand – The Underestimated Role Of Brand In B2B Marketing

Strategy

Josie Johnson is the Chief Marketing Officer for Yerra Solutions, a technology-driven managed services firm redefining the legal industry through a range of innovative and award winning solutions. Prior to joining Yerra, Josie served in marketing leadership roles at software companies operating in the corporate legal and finance markets, including... Read more

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