Download Our Ultimate Guide To Marketing For B2B & Professional Service Organisations.

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What would you say to a law firm who is struggling to see the value in RPA and AI?

Download Our Ultimate Guide To Marketing For B2B & Professional Service Organisations.

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Oh, The Humanity! Breaking Free of The B2B Objectivity Trap

Strategy

Rory Sutherland is the Vice Chairman of Ogilvy, arguably the most recognisable brand in marketing and advertising. A globally renowned TED speaker, Rory has led the charge for the integration of behavioural sciences in advertising, establishing a team within Ogilvy that search for ‘unseen opportunities’ in consumer behaviour. We met... Read more

‘Transitioning into the digital age’ – Paul Smith, Founder and former Chairman of Eversheds Sutherland

Strategy

Paul Smith is the former Chairman of Eversheds Sutherland. He has led the firm to numerous successful pitches to clients including Eaton Corporation, Loius Dreyfus Commodities, FMC Corporation, Tyco and, most famously, a $3 billion deal with DuPont. He has been recognised by Lawyer Magazine as a Hot 100 and... Read more

Empathy and resilience: the cornerstones of great leadership in modern business

Leadership

Kitty McCormick, Director, Lending & Capital Management at Coutts, was the winner of the 2016 Women in the City Future Leaders Award. Despite her youth, Kitty is already well recognised for her exceptional leadership qualities and holds various management and leadership roles within the Coutts organisation. We met with Kitty... Read more

Picking a fight with a market built on “apathy & stasis”

Marketing

Abba Newbery is the CMO of Habito, a tech start-up founded in 2016 with the mission of setting people free from the hell of mortgages, and that has since become the fastest growing mortgage broker in the UK. Prior to joining Habito, Abba was Head of Commercial Strategy at News... Read more

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